branding
Music branding 101 for artists and bands
Effectively telling the story of your music brand helps to attract a fanbase that will stick with you throughout your career. This article written by Lisa Occhino for Bandzoogle outlines that branding is essential for musicians at every stage of their career—not just once they’ve “made it.” In today’s competitive music industry, great music is […]
The Creative Power of a Stage Name.
Artist stage names run the gamut from run-of-the-mill to sublimely poetic to utterly ridiculous, but all serve useful purposes — they stick in audience’s memories and empower or inspire artists to create in different ways. The article from the Disc Makers Blog, titled “The creative power of a stage name,” written by Michael Gallant, explores […]