What’s the Best Day to Release Music?
If you’ve ever wondered “When’s the right time to drop my next track?” You’re not alone. Timing can seriously impact how a song lands with listeners. I came across a great article at Promoly, “When Is The Best Time To Release Music For Maximum Impact,” that dives into the nuts and bolts of when (and […]
How Do You Find Your Fans? Start By Finding Yourself First
Finding fans in today’s music world is a bit like standing in the middle of a crowded train station holding up a sign that says “Hey! I make music, come say hi!” You might get a few curious glances, but most people are too busy chasing their own trains to stop and listen. That’s why […]
From Ears to Heart: What Really Turns a Listener into a Fan?
Every musician dreams of building a loyal fanbase, not just casual listeners who skip through songs, but real fans. The kind who show up, share your work, buy your merch, and maybe even tattoo your lyrics on their arm. But how exactly does that transformation happen? When does someone stop being just a passive consumer […]
Welcome to Entertainment’s Mad Max Era (And Why That’s Not Necessarily a Bad Thing)
The other day, I stumbled across an article from MIDiA Research titled “Welcome to Entertainment’s Mad Max Era: Here’s Where It Leads”, and I’ve got to say… it hit like a brick through a shop window. It’s not just an analysis, it’s a warning flare shot into the sky about where the entertainment industry is […]
It’s Not Just About Streams: Building a Music Community That Actually Cares
There’s a great post I came across recently on the Symphonic blog titled “How To Build An Engaged Community Around Your Label.” Even if you’re not running a record label, don’t be fooled by the title, this one is packed with gold for anyone trying to build something meaningful in music today. The gist? Community […]
Stop Chasing the Music Business. Start Building Your Own.
Recently, I watched a video on Billy Hume’s YouTube channel, (see above) where he goes on what he himself calls a bit of a rant. The title wasn’t listed, but the message was loud and clear: Stop obsessing over Spotify. Stop trying to “make it” in the music industry. Build your own damn music business […]
Upgrade Your Online Presence in a Day? Yes, It’s Possible (And Here’s How to Start)
I came across an article on Hypebot recently that grabbed my attention: “How To Upgrade Your Online Presence In Just One Day”. Now, as musicians, creatives, and indie entrepreneurs, we tend to treat our online presence like that overflowing drawer in the kitchen full of useful stuff, but messy, outdated, and avoided until it becomes […]
Are We Hitting Peak Fandom? A Look at the Saturated Fan Economy
There’s something strange happening in the music world and if you’re a musician, producer, or just someone paying attention, you’ve probably felt it too. We’re all working harder than ever to build audiences, deepen engagement, and create “superfans” yet it feels like we’re shouting into an already crowded room. An article I came across recently […]
Song Licensing Doesn’t Have to Be a Mystery – 8 Tips That Make It Easier
If there’s one part of the music business that still feels like it’s wrapped in fog for many independent artists (including myself), it’s song licensing. We’ve all heard the stories, some artist lands a sync placement and suddenly their streaming numbers skyrocket, or their song ends up in a Netflix trailer and changes everything overnight. […]
Tuning Your Message: How Content Marketing Can Amplify Your Music Career
Let’s be honest—being a musician today isn’t just about writing great songs or putting on unforgettable live shows. It’s also about learning how to show up online with the same intention, emotion, and artistry you bring to the stage. That’s where content marketing comes in—and I recently came across a great article from Promo.ly titled […]