May 2025

Dancing crowd during a festival

Are We Hitting Peak Fandom? A Look at the Saturated Fan Economy

There’s something strange happening in the music world and if you’re a musician, producer, or just someone paying attention, you’ve probably felt it too. We’re all working harder than ever to build audiences, deepen engagement, and create “superfans” yet it feels like we’re shouting into an already crowded room. An article I came across recently […]

RecordAndGavell

Song Licensing Doesn’t Have to Be a Mystery – 8 Tips That Make It Easier

If there’s one part of the music business that still feels like it’s wrapped in fog for many independent artists (including myself), it’s song licensing. We’ve all heard the stories, some artist lands a sync placement and suddenly their streaming numbers skyrocket, or their song ends up in a Netflix trailer and changes everything overnight. […]

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Tuning Your Message: How Content Marketing Can Amplify Your Music Career

Let’s be honest—being a musician today isn’t just about writing great songs or putting on unforgettable live shows. It’s also about learning how to show up online with the same intention, emotion, and artistry you bring to the stage. That’s where content marketing comes in—and I recently came across a great article from Promo.ly titled […]

Red Fang in Lido Berlin 19.06.17

How to Market Yourself as an Independent Artist (Without Losing Your Soul)

Let’s face it, being an independent artist today can feel like shouting into a crowded room where everyone’s trying to be heard, all at once. And yet, every so often, someone stops, turns around, and listens. Why? Because your story, your brand, your art caught their attention. But how do you make that happen more […]

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The Invisible Wall: Why Breaking Through Feels So Damn Hard

Ever feel like you’re pouring your heart into your music, sending it out into the world like messages in bottles, only to hear silence in return? You’re not alone. In fact, this silent struggle has become the modern musician’s rite of passage. I recently came across a sharp, honest article on Hypebot titled “Why It’s […]

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Basic Accounting Terms Every Music Entrepreneur Should Know

The Symphonic Blog article titled “Basic Accounting Terms Every Music Entrepreneur Should Know” offers a concise guide to essential financial concepts tailored for musicians, artists, and independent labels. Authored by Randi Zimmerman, the piece emphasizes the importance of financial literacy in the music industry, presenting key accounting terms with relatable examples to aid understanding. Profit […]