Success in the Music Business: The Non-Musical Skills You Can’t Afford to Ignore
When I first started out in the music business, like many wide-eyed hopefuls, I thought it was all about the music. Write a killer song, play a great show, record an awesome track—and success will surely follow, right? Well… not quite. What I discovered early on (and what I keep rediscovering even now) is that […]
How to Know When You’re Ready to Print Physical Music
Thinking about dropping your next release on vinyl or CD? Here’s how to know if you’re ready… and how to make it worth it. This guide by Randi Zimmerman helps indie musicians determine whether they’re ready to take the leap into producing physical music formats like vinyl, CDs, or cassettes. It breaks down the prerequisites, […]
10 Cross-Disciplinary Marketing Strategies for Musicians: Learning from Artists in Other Fields
In today’s saturated music market, creating exceptional music is only half the battle. The other half involves effectively promoting, marketing, and selling your work to reach your audience and sustain your career. While the music industry has its own established marketing practices, there’s tremendous value in looking beyond conventional approaches to find inspiration. Artists across […]
How to Plan a Single Release That Actually Gets You Heard
Let’s break down the steps to turn your next single into a moment in space and time, and not just another song lost in the void. The Disc Makers blog article titled “How to Plan a Single Release” provides a comprehensive guide for independent artists aiming to maximize the impact of their music releases. The […]
How to Write a Music Bio: Templates and Pro Tips
The article “How to Write a Music Bio: Templates and Pro Tips” from Promoly offers a comprehensive guide for musicians aiming to craft compelling bios that resonate with fans, media, and industry professionals. It emphasizes the importance of storytelling and provides practical templates to help artists present their narratives effectively. Why a Music Artist Bio […]
Why Music Matters: Through the Eyes of the Creator and the Ears of the Listener
What is it about music that makes it so important — so essential — to the human experience? Whether you’re the one writing the songs or the one hitting play, music matters. It matters deeply. But the way it matters can differ greatly depending on which side of the creative fence you’re on. As both […]
The Danger of Putting All Your Music Marketing Eggs Into One Basket
As independent musicians in today’s digital age, we’re often told to “build a following” on social media or “get on Spotify playlists.” And while those are valid tactics, relying solely on one platform, one strategy, or one method is like balancing your entire music career on a single wire. It might work for a while—but […]
Why Building a Music Career Is Hard Work—And Exactly Why It’s Worth It
“Creating, building, developing and maintaining a music career is hard work. That’s why it’s worth doing.” If you’ve been in the music game for any length of time, you know this quote doesn’t pull any punches. A career in music isn’t built on talent alone—it’s built on persistence, grit, and an unwavering commitment to the […]
The Best Times To Post On All Platforms For 2025
The best times to post on social media are pretty much the same regardless of which platform you’re using, so take a break on the weekends. The article draws on data from Sprout Social, analyzing insights from 30,000 users to identify the most effective posting times across major social media platforms. The goal is to […]
Networking For Musicians: Tips To Build Career Connections
Find simple and effective tips to grow your music network, connect with professionals, and stay top of mind in the competitive music space. This article emphasizes that success in the music industry relies heavily on building meaningful relationships, not just on talent. Networking helps musicians access opportunities, collaborations, and mentorships that can significantly shape their […]