January 27, 2026
Why Anonymous Artists Are Winning (And What the Music Business Can Learn)
For the last decade, the music industry has pushed a single dominant idea: artists must be visible, personal, and constantly online. Share your life. Share your process. Share your opinions. Share everything. And yet, quietly and almost against the grain, a growing number of artists are succeeding by doing the opposite. Recent analysis from Chartmetric’s […]

