I came across an article on Hypebot recently that grabbed my attention: “How To Upgrade Your Online Presence In Just One Day”.
Now, as musicians, creatives, and indie entrepreneurs, we tend to treat our online presence like that overflowing drawer in the kitchen full of useful stuff, but messy, outdated, and avoided until it becomes a problem.
This article makes a compelling case that your digital house doesn’t need a full renovation to make a difference, it just needs a good, solid tidy-up. And even better, it lays out a step-by-step guide that can be done in (roughly) a single day.
Let me walk you through the core ideas, then I’ll share a few of my own thoughts.
The Core Message: Control What You Can Control… Quickly
The article breaks down your online presence into manageable chunks. You don’t need to burn it all down and start again. Instead, in just a few focused hours, you can tighten things up and look much more professional across the board.
Here’s what it suggests doing:
- Google Yourself: See what others see when they search for your name. What pops up first? Are the results up-to-date and relevant? If not, it’s time to fix that.
- Update Bios Across Platforms: Spotify, Instagram, TikTok, YouTube, Facebook, wherever you have a presence. Consistency is key. Your bio should clearly state who you are, what you do, and what makes you worth checking out.
- Refresh Profile Pictures and Banners: Your visuals are often the first impression. Swap outdated images for something recent and visually striking. A clean, high-quality photo or banner instantly boosts credibility.
- Fix Broken Links: Audit your link-in-bio tools, website menus, or social media buttons. Dead links scream neglect. Functioning ones say, “Hey, I’m active, and I care.”
- Pin or Highlight Key Content: Don’t make people dig to find your latest song or project. Pin your best work right at the top of your socials or highlight them in your stories or bio links.
- Check Your Contact Info: Is it easy for someone to book you, email you, or collaborate with you? Make sure your contact details are current, visible, and easy to use.
It’s all about clarity, consistency, and approachability, three things that are easy to overlook but incredibly powerful when they’re dialled in.
My Take: One Day Can Spark a Whole New Momentum
I love the practicality of this approach. Too many artists think they need a team, a rebrand, or a month-long digital detox to “get it together.” But the truth is, your online world doesn’t need to be perfect, it just needs to be intentional.
It’s like tuning a guitar. You don’t need to restring it or buy a new one. You just need to take a few minutes, listen carefully, and make a few precise adjustments. Suddenly, everything rings true again.
And here’s the thing: when you clean up your online presence, you’re not just making things look good. You’re building trust. You’re telling fans, industry folks, and potential collaborators that you take your craft seriously.
I’ve always believed that we shouldn’t wait around for opportunities, we should make ourselves ready for them. This kind of one-day tune-up puts you in a better position to say “yes” when something great comes along.
Now It’s Your Turn
If your online presence feels a bit scattered, dusty, or just plain out of sync with who you are now, take a look at the article. Even if you only do a few of the things it suggests, you’ll be better off than you were yesterday.
Read the full piece here: How To Upgrade Your Online Presence In Just One Day
And if you do give your digital world a spring clean, drop me a message. I’d love to see what changes you made and how it felt to hit “refresh.”
